Marketing Researcher

İşin təsviri

Responsibilities

- Collect data on consumers, competitors, and market place and consolidate information into actionable items, reports, and presentations
- Understand business objectives and design surveys to discover prospective customers’ preferences
- Compile and analyze statistical data using modern and traditional methods to collect it
- Perform a valid and reliable market research SWOT analysis
- Interpret data, formulate reports and make recommendations
- Use online market research and catalog findings to databases
- Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales, and methods of operation
- Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct
- Remain fully informed on market trends, other parties researches, and implement best practices

Requirements

- Proven Market Research Analysis experience
- Ability to interpret large amounts of data and to multi-task
- Strong communication and presentation skills
- Excellent knowledge of statistical packages (SPSS, SAS or similar), databases, and MS Office
- Search engines, web analytics, and business research tools acumen
- Familiarity with CRM programs
- Adequate knowledge of data collection methods (polls, focus groups, surveys, etc)
- Working knowledge of data warehousing, modeling, and mining
- Strong analytical and critical thinking
- BS degree in Statistics, Marketing or related field.

If you feel positive about the above statements, send your CV to [email protected] with “Marketing Researcher” in the subject field.

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