Marketing Manager (Tourism / Travel Industry)

İşin təsviri

Rayda Tour Operator is an international travel company with offices in three countries, specializing in outgoing, incoming, and corporate tourism.
We are looking for a creative and goal-oriented Marketing Manager ready to grow our brand and promote our products both locally and internationally.

Responsibilities

  • Develop and implement the company’s marketing strategy across key business channels: Outgoing, MICE, Incoming, Corporate, and Ticketing. 
  • Create and execute marketing strategies for international offices in Georgia and Uzbekistan.
  • Managing two main social media pages (Rayda Travel, Rayda Tour Operator)

Manage digital and traditional marketing, including:  

  • setup and optimization of targeted advertising (Meta, Instagram, TikTok, LinkedIn, YouTube);

Planning and analysis of Google Ads campaigns; 

  • Email marketing and CRM communications;
  • Organization of offline activities – exhibitions, partner campaigns, and presentations.
    Manage branding and PR, ensuring strong visibility and recognition of the company.
  • Develop and promote new travel products and destinations.
  • Participate in national and international business events, B2B meetings, and exhibitions.
  • Conduct marketing research and competitive analysis to adapt strategies to market trends.
  • Actively engage in professional communities and business clubs to promote the Rayda brand.
  • Support and organize FAM trips, exhibitions, and corporate events.
  • Identify and develop new partnerships and corporate sales channels.
  • Collaborate effectively with international offices.
  • Analyze marketing performance and prepare monthly KPI reports.

Requirements

  • Minimum 3 years of experience in marketing
  • Fluency in Azerbaijani, Russian and English 
  • Proficiency with Meta Ads, Google Ads, Bitrix24, SendGrid, Canva
  • Strong creative and analytical thinking, self-motivation, and responsibility

If you’re ready to become part of an international team at Rayda Tour Operator, please send your CV to the e-mail address in the Apply for job button

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