CRM Analyst/ Senior Analyst

İşin təsviri

Key Responsibilities:

• Analyze big data and generate customer insights to advise solution and presenting this insight back to stakeholders
• Make recommendations based on data analysis to improve processes, increase sales & customer engagement and retention
• Follow up CRM KPIs and periodic reports; collaborate with internal units
• Generate reports and dashboards to track CRM performance and provide regular updates to stakeholders
• Monitor and measure the effectiveness of CRM initiatives and provide actionable recommendations for improvement
• Collaborate with cross-functional teams to ensure data accuracy, consistency, and integrity within the CRM system
• Segment customer databases and create targeted marketing lists for personalized communications
• Conduct A/B testing and data-driven experiments to optimize CRM campaigns and improve key performance metrics

Requirements:

• Degree in a quantitative field (e.g., Business Administration, MIS, Statistics, Computer Science, Data Science, or a related field)
• Proven work experience as a CRM Analyst, Marketing Analytics or in a similar analytical role
• Strong analytical skills with the ability to interpret complex data sets and draw actionable insights
• Strong knowledge of SQL and ability to write complex queries are required
• Experience with data visualization and reporting tools (e.g., Tableau, Power BI) is a plus.
• Excellent communication skills with the ability to present findings and recommendations to non-technical stakeholders
• Detail-oriented with a focus on data accuracy and quality
• Ability to work independently as well as collaboratively in a team environment
• Detail oriented
• Creative and data driven mindset
• Eagerness to learn new tools and skills
• Interest in sport and virtual games is preferred

If you are interested, please send your CV with the subject "CRM Analyst/Senior Analyst".

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