Marketing Manager

İşin təsviri

What are expected from the candidate:

• Plan and execute all digital marketing, including marketing database, email, social media and display advertising campaigns;
• Design, build and maintain our social media presence;
• Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs);
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points;
• Act as the lead on all communication and project management of each marketing initiative from inception to completion; collaborate with agencies and other vendor partners;
• Attend events, as required, in order to build relationships with a network of potential customers and develop possible business opportunities, including culinary opportunities, partnerships, advertising, and collaborations;
• Analyze local market trends, insights, and competitor activity to identify business leads; optimize spend and performance based on the insights;
• Ensure that all initiatives are being deployed via social media campaigns, email marketing and content development within the digital space;
• Come up with interesting and new approaches to storytelling within each marketplace and identify new and unique opportunities to get more visibility;
• Establish maintain and manage a network of influencers for each of the properties, bringing in appropriate micro, national and international bloggers that can help us drive awareness and visibility to our brands.

Requirements:

What qualifications the candidate need to possess:

• Minimum 5 years experience in marketing management role;
• Bachelor degree in relevant field;
• Knowledge of local hospitality sector is a preferable;
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate;
• Experience in optimizing landing pages and user funnels;
• Solid knowledge of Google Analytic;
• Azerbaijani, English and Russian languages are mandatory.

What successful candidate gets:

• Competitive base salary.
• Opportunity to work in an international and diverse team;
• Becomes a part of Pasha Group;
• Membership of DəyərliSən Pasha Loyalty Program;
• Medical insurance;
• Remarkable Saffron discounts in more than 20 best restaurants.

Please note that position is open for candidates possessing Azerbaijani citizenship only.

Only shortlisted candidates will be invited to the further stages of the recruitment process.

https://glorri.com/saffron/63ff2dda0e28573442e3c715-Marketing%20Manager?sources

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