Marketing Manager

İşin təsviri

Responsibilities:

- Develop strategies and tactics for brand awarness and drive qualified traffic.
- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, google ads and etc.
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
- Oversee and approve marketing material, from website banners to hard copy brochures and case studies
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
- Analyze consumer behavior and adjust email and advertising campaigns accordingly
- Market research, data base analyses and segmentations of the data base

Requirements:

- BSc/MSc degree in Marketing, Business Administration or a related field
- 3 years of successful experience within marketing field
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Experience in setting up and optimizing Google Adwords campaigns
- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
- Recruiting and managing strong performing marketing team, coaching and performance monitoring of marketing representatives
- MS Office (Word, Excel, Power Point)
- Languages: Azerbaijani, English, Russian (optional)

Office Hours: 10:00-19:00 Monday-Saturday

Salary: 400-2000 AZN

E-mail: [email protected]

JM Tourism Group tərəfindən digər vakansiyalar

• Satış meneceri
• HR Manager
• IT Manager
• Procurement Manager
• Digital Marketing Manager