Director of PR and Marketing

İşin təsviri

Director of PR and Marketing

RESPONSIBILITIES:

Reporting to the Director of PR & Marketing, responsibilities and essential job functions include but are not limited to the following:          

• Consistently offer professional, friendly and engaging service
• Provide the planning and leadership to the Marketing Department by ensuring that the appropriate structures, systems, competencies and values are developed in order to meet and exceed the goals of the Marketing plan.
• Assume overall responsibility for developing the annual marketing plan for the organization; for strategic market planning; market research programmes and control of the marketing budget.
• Develop communication strategies and execute public relations programs within the hotellocalregionalnationalinternational markets as appropriate
• Act as spokesperson for the hotel and as a member of the crisis management team
• Work with corporate PR to develop and execute brand initiatives
• Write and disseminate press kits, releases, editors’ advisories, calendar listings
• Advise on marketing and advertising copy for any departments and provide editing for brand consistency
• Update PR newsroom and keep corporate PR and agencies informed of all news
• Develop and build positive relationships with media and industry partners in key markets
• Develop joint, regional and national promotional opportunities with other hotels
• Develop and maintain all media lists and contact information
• Maintain an up-to-date photo and video library, including a photographic record of all media and special events
• Responsible for social media and all publishing ensuring proper messaging is going to market
• Conduct familiarization trips or tours with local and international media
• Host media events in the Hotel
• Build hotel collateral, conference, wedding, restaurant, rooms brochures
• Responsible for all hotel photography and photo shoots
• Participate in all sales & marketing in-house events
• Collaborate with the Director of Food & Beverage in developing food promotion and holiday events
• Mmaintain an annual budget and administer that budget in a fiscally responsible manner
• Balance operational, administrative and Colleague needs
• Develop a media plan to drive Wedding business 
• Follow departmental policies and procedures
• Follow all safety  policies
• Other duties as assigned

QUALIFICATIONS:

• Previous leadership experience within Public Relations required
• Excellent verbal and written communication skills in Azerbaijani and English, and preferably Russian.
• Computer literate in Microsoft Window applications required
• University/College degree in a related discipline preferred
• Excellent communication skills, both written and verbal required
• Strong interpersonal and problem solving abilities
• Highly responsible & reliable
• Ability to focus attention on guest needs, remaining calm and courteous at all times

E - mail : [email protected]

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