Digital Marketing Specialist
- Park Cinema
-
Elanın qoyulma tarixi: 13.09.2018Vakansiyaya müraciət tarixi bitmişdir.
İşin təsviri
Job Title: Digital Marketing Specialist
Employer: Park Cinema
Full-Time
JOB SUMMARY:
The Digital Marketing Specialist will drive the digital marketing efforts for Park Cinema. This position is responsible for content of company social media, Web design and optimization, Marketing Automation, SEO, PPC and affiliate marketing, and paid search activities. This position will focus on using analytics to drive engagement and conversion.
KEY RESPONSIBILITIES:
STRATEGY & EXECUTION:
• Own digital marketing best practices and standards within the organization, including Reporting, Measurement and Return on Investment (ROI) for digital cam
• Analyze current best practices in integrated media campaigns as well as future directions made possible by emerging technology.
• Benchmark digital activities against those of our peers in the industry; improve digital marketing strategy and tactics to “get ahead of the curve”.
• Use analytic tools to track, monitor and optimize digital presence and campaigns based on historical performance.
• Prepare qualitative and quantitative analysis reports and dashboards to inform various audiences of our collective performance in all dimensions of digital marketing efforts, showcasing the impact achieved for our clients.
MINIMUM QUALIFICATIONS:
EDUCATION / EXPERIENCE REQUIREMENTS:
• Bachelor’s degree in marketing, communications, or related field.
• Three or more year’s relevant business experience in a digital marketing or advertising agency environment.
• Experience working in high-tech business sector strongly preferred.
• Experience implementing Digital Marketing strategies
• Proven competency with social media, email marketing strategy, website strategy development, and web analytics.
• Proven grasp of all Paid Search mediums including remarketing, display & content, mobile, video
• Experience creating and developing digital marketing best practices within an organization.
COMMUNICATION SKILLS:
• Ability to multi-task and thrive in an environment with shifting priorities and time-sensitive deadlines
• Strong sense of organization and attention to detail are required
• Strong verbal and written skills are required
• Strong ability to prioritize and balance competing requests for support
• Ability to work independently once strategy and direction is identified
OTHER SKILLS REQUIREMENTS:
• Strong analytical and logical skills
• Ability to effectively manage budgetary spending to maximize ROI of Digital Marketing campaigns and resources.
E - mail : [email protected]
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