Acquisition and Product Marketing Specialist

İşin təsviri

Acquisition and Product Marketing Specialist

Key responsibilities are:

•Develop consumer acquisition strategy and roadmap
•To manage all marketing activities of assigned product to support company objectives;
•To conduct analyses of the consumer market segment, including identification of key growth drivers, opportunities and risks;
•To incorporate results of analysis into product strategy.
•Leads development of product/brand strategy and marketing plans for assigned product/brand.
•Participates in and evaluates market research and analyzes promotions, public relations, and advertising associated with assigned brands/products.
•Works closely with sales leaders to identify opportunities/issues.
•Designs, implements and evaluates marketing activities of AZ brands.
•Reviews marketing programs and implements program changes.
•Works with analysts to analyze market data and identify key segment drivers, growth opportunities and business threats.
•Contributes to creativity of product packaging, presentation and promotional activities.
 
Required Background, Skills and Knowledge:

•Bachelor’s or Master’s Degree in Economics, Marketing, Business Administration or any related.
•4-6 years of experience in Marketing (Consumer), Telecom or FMCG fields are preferable;
•Experience developing a strategy and executing on that strategy;
•Experience managing complex projects;
•Fluent in English, Azeri and Russian.

Interested candidates should submit CV's to [email protected] and indicate the position applying for in the Subject line.