Marketing Communications Manager

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Vacancy Title: Marketing Communications Manager - Jumeirah Bilgah Beach Hotel-Baku

Department: Sales and Marketing

About The Role:

The main purpose of this role will be to:

Responsible for managing short and long term marketing communications and promotions, as well as managing the implementation of marketing and brand building strategies for Jumeirah Bilgah Beach Hotel, both online and offline; designed to drive measurable growth for all revenue generating areas.

Your main duties and responsibilities will include:

• Execute and periodically adjust comprehensive marketing strategies and programmes, managing all marketing activities within designated budgets.
• Prepare sound marketing plans with relevant buy in from all stakeholders and market Jumeirah Bilgah Beach through strategic integrated marketing and branding strategies.
• Ensure that website content for Jumeirah Bilgah Beach is fully updated and monitor and control external websites.
• Manage agency relationships from the perspective of advertising, graphic design, printing, promotional events and media, in an effort that these partners fully understand and maximize the value of the brands within Jumeirah Bilgah Beach.
• Design and development of marketing materials for Jumeirah Bilgah Beach with final sign off by the Director of Sales & Marketing.
• Ensure that Public Relations potential for all marketing communications is fully maximised through Jumeirah Group Communications team.
• Implement online and offline marketing initiatives with key stakeholders that achieve set goals and objectives, and that measurably increase revenue, loyalty and guest satisfaction scores.
• Ensure that signage within Jumeirah Bilgah Beach is assigned to the preferred supplier and within brand guidelines, with sign off from the Director of Sales & Marketing.
• Improve the marketing efficiency ratio, ROI and ROE, for marketing activities and establish campaigns which measure success / failure.
• Develop marketing strategies for Rooms, Food & Beverage, Conference & Events and Sports & Leisure/Spa through integration of loyalty programmes such as Sirius, achieving redemption targets.
• Ensure that all marketing materials, as well as menus within restaurants, lounges and bars adhere to brand standards, are maintained in the fashion as set out, and to develop new menu designs which are cutting edge, customer focused, brand fitting, efficient and effective for operational teams and needs of the business.
• Ensure that the sales team as well as guest facing departments have appropriate levels of marketing collateral for the hotel, and are made aware of key marketing initiatives across Jumeirah Bilgah Beach.
• Implement and manage the process of Marketing Services Forms and processing marketing requests from all internal clients, with buy in from stakeholders.
• Develop and maintain a brand catalogue for all restaurants, lounges and bars with guidance from the Director of Sales & Marketing.
• Facilitate that all photography files and artwork with original source and design files are archived in collaboration with the In-House Designer and catalogued for easy reference and use.

About You:

In order to be considered for the role, you will have gained a Marketing, Advertising or Media qualification from an internationally recognised college or university.  Being a member of the Chartered Institute of Marketing qualification is Desirable.

Experience:

• Analytical focus with strong quantitative and budget management skills.
• 3 plus years brand marketing experience in the service industry.
• Marketing experience with luxury brands.
• Operational experience in hotel(s) or related service industry.
• Experience in Sales and Business Development.

Skills:

• Strong communicator across a variety of platforms and on all levels.
• Strong marketing skills and well trained eye for creativity and detail.
• Understanding of different distribution channels.
• Understanding of different Food & Beverage concepts and brands.
• High competence in developing / making highly effective presentations.
• Outstanding English, Russian and Azeri skills in written and verbal language. (Essential)
• Dynamic and confident individual (Essential)
• Good time management, prioritising, delegating and status tracking skills.
• Ability to work under pressure and on tight deadlines.
• Working as a team player.

About The Benefits:

This position offers a highly competitive salary and package which include: uniform, laundry services, and meals during working hours, medical, life and accident insurance, retail and leisure discounts, and reduced hotel rates.

If you are interested to apply pls. enter the below link:
http://careers.jumeirah.com/careers/jumeirahgroup/VacancyDetail.aspx?VacancyID=107455