Shopper Marketing Manager

İşin təsviri

Exciting tasks await you:

• Development of channel strategies based on Channel & Shopper Insights
• Portfolio definition and assortment design based on channel strategy (potential estimation and identification of growth areas)
• Manage CatMan and portfolio planogram & shelf review projects with given category
• Work collaboratively with all departments to plan and monitor New Product Distribution (NPD) process.
• Reporting OSA (On Shelf Availability) and SS (Shelf Share) figures on regular base
• Develop BTL marketing strategies for product launches and prepare schedule for various campaigns.
• Responsible for excellent in store shopper activation and communication via POSM related with monthly brand promotion plan.
• Identifying key customers that can act as a marketing channel through instore activations
• Control and management of POSM budget for all categories
• Work and negotiate with multiple agencies and supplier for POSM and instore activations
• Build relationship with customers to increase renewals, referrals, and cross-sell and upsell opportunities
• Develop marketing campaigns for retailers and provide assistance to increase business and profit margins.
• Design marketing presentations for customers and prepare communication for various agencies.
• Analyze instore campaigns on monthly basis and prepare reports for stakeholders.
• Prepare analysis for market/shopper trends, assortment, visibility/shelf layout, promo efficiency and provide proposals

What you’ll need to succeed:

• 2-3 years experience in Trade Marketing, Customer Marketing or Sales in FMCG environment
• Basic understanding of marketing principles
• Excellent written and verbal communication skills
• Competent in MS Office
• Knowledge of digital marketing is a plus
• Attention to details, data driven (uses data to support recommendation)
• Ability to find solutions when hitting roadblock
• Has a "Can Do" attitude and result oriented
• Ability to navigate within a matrix organization
• Ability to juggle several projects with different deadlines and various stakeholders
• Entrepreneurial and energetic - travel retail is fast paced environment

What we offer you:

• Perspectives in one of the top FMCG groups worldwide
• Global brands in exciting categories
• Inspiring working environment
• Competitive salary with annual bonus
• Agile work (e.g. flextime, home office)
• Personal and professional further qualifications

Interested candidates are requested to submit their CVs indicating with “Shopper Marketing Manager/ Azerbaijan” in the subject line to an email address.

Unilever Azerbaijan tərəfindən digər vakansiyalar

• Assistant Trade Category Marketing Manager
• Assistant Trade Category Marketing Manager
• Marketing Assistant
• Assistant Finance Manager
• Assistant Country Manager