Country Portfolio Lead (Product Manager)

İşin təsviri

COUNTRY PORTFOLIO LEAD (Product Manager)

POSITION DESCRIPTION

POSITION SUMMARY

Manages portfolio of  pharmaceutical products within a given market

 Ensure the realization of revenue and profitability targets in country
 Tailor brand and execute brand strategies to local market needs, and define local priorities for a brand
 Develop local market life-cycle strategies
 Train Field Force on product positioning and prioritization
 Forecast and track portfolio performance (sales and supply)
 Develops channel-specific approaches for key customer segments (e.g., retail, hospitals, governments, etc.)
 Engage in brand-specific campaigns (e.g., reminder campaigns or occasional content refreshes)
 Provide market insights to relevant Senior Regional Leads
 Highlight and support opportunities for local partnerships, in collaboration with Country Lead.
 Serve as local marketing expert for key non-HCP customer segments
 Partner with Medical to educate KOLs

POSITION RESPONSIBILITIES

Accountable

 Develop sales materials, execution of marketing strategy and portfolio POA
 Assess revenue potential for product portfolio
 Influence development of country sales targets, OP plan
 Obtain final regulatory / legal approval of tactical portfolio plan
 Align with customer / Access plan
 Brand Plan: review of brand strategies by regulatory / legal
 Promo Meetings:  Manage compliance review of materials
Shared Accountabilities
 Surface opportunities for value-add activities
 Identify and pursue opportunities for local deals (in collaboration with Country Lead)
 Development of revenue targets for portfolio

EDUCATION AND EXPERIENCE

• Degree in Medical or Related Sciences, preferably medical doctor
• 3+ years experience in the Pharmaceutical industry
• Min 2 years of marketing experience

TECHNICAL SKILLS REQUIREMENTS

Candidates are expected to demonstrate the following competencies:

• Market, Customer and Competitor Insight
• Strategic and Operational Business/Marketing Planning
• Marketing Execution & Innovation
• Data Analysis, Interpretation and Communication
• Performance and Program Metrics
• Exceptional interpersonal skills
• Proficiency in the local language as well as English proficiency

[email protected]

 

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