Digital Marketing Specialist

İşin təsviri

Position Overview:

The Digital Marketing Specialist will play a pivotal role in executing and optimizing digital marketing campaigns across various channels. This individual will work closely with the marketing team to enhance online visibility, engage target audiences, and drive conversion. The ideal candidate will possess a solid understanding of digital marketing tools, a creative mindset, and a passion for staying at the forefront of industry trends.

Essential Job Duties and Responsibilities:

• Implement and manage digital marketing campaigns across channels such as social media, email marketing, and Google Ads.
• Develop creative and engaging content to promote brand awareness and drive customer engagement.
• Execute social media strategies on platforms like Instagram, Facebook, Google Ads, Twitter, and LinkedIn.
• Create and curate content that aligns with brand messaging and resonates with the target audience.
• Plan and execute email marketing campaigns, including designing templates and analyzing performance metrics.
• Segment email lists and personalize content to enhance campaign effectiveness.
• Monitor and analyze key performance indicators (KPIs) to assess the success of digital marketing efforts.
• Prepare regular reports and provide insights to optimize future campaigns.
• Collaborate with cross-functional teams, including design, content, and sales, to ensure cohesive and integrated marketing efforts.
• Stay informed about industry trends and competitors to contribute innovative ideas.

Qualifications and Education Requirements:

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in digital marketing with a focus on campaign execution.
• Familiarity with digital marketing tools and platforms.
• Strong understanding of social media management and content creation.
• Proficiency in email marketing tools and strategies.
• Analytical mindset with the ability to interpret data and derive actionable insights.
• Excellent communication and collaboration skills.
• Strong analytical skills.

All candidates meeting the requirements are requested to send their Application Forms/CVs with the reference “Digital Marketing Specialist” in the email subject line.

Please be advised that only shortlisted candidates (CVs corresponding to all requirements) will be contacted.

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