Media Buying Manager

İşin təsviri

Media Buying Manager

Requirements

Higher Education in Economics / Management / Marketing. Master degree will be an advantage
At least 2-3 years of Media Planning/Buying experience with proven results in agencies or in big companies from Telecom or FMCG sectors
Local media expirience is a must, international expirience will be an advantage
Strong expertise in local media market - pricing structure and media vehicle owners (such as TV/radio channels, OOH spots, transport entities, newspapers, magazines and websites).
Strong knoweledge of Media Planning principles
Practical knowledge in Media Planning and Monitoring Tools
Proficiency in MS Office applications (Outlook, Word, Power Point, Excel)
Language and IT knowledge:
Fluent Azeri, English and Russian
Ability to work until late hours and on weekends when necessary

Required Competencies

High level of Corporate Culture and knowledge of Corporate Etiquete
Initiative, proactive and positive approach
Strong negotiation skills
Results oriented approach
Ability to react fast, to solve problems and to delegate tasks
Strong execution capabilities
Ability to motivate and engage people
Attentiviness, responsibility and punctuality
Amicability and commutability
Ability to work with intensive information flow
Multi-tasking and time management skills
Ability to work in stressfull environment and to set priorities
Creative thinking
Team spirit

Roles & Responsibilities:

Managing of Media Buying Unit and its members.
Definition of Media Strategy according Marketing Roadmap and in frames of the defined budget.
Recommending the most appropriate types of media to use, as well as the most effective time spans and locations vs. company product/project budget, business objectives and targeted segments.
Strategic and Tactical Media Planning with effective Media Mix and according to the defined Media Strategy.
Maximizing the effectiveness of media spending by continues improvement of Media Planning and Buying  KPIs such as CPM, CPP, GRP, TRP, Reach, Effective Frequency, etc.
Participation in negotiations with Media Agencies and Media Channels on prices, terms and conditions of Media Placement according defined budget and Media Strategy
Establishing and maintaining relationships with media agencies and, if necessary, directly with media channels.
Develop innovative and successful strategies in media buying.
Undertaking research and media data analysis using special industry tools and resources.
Preparing, managing and controlling the Media Placement Budget.
Establishment and maintenance of Media Planning and Buying related processes including financial settlement with partners, documentation management and reporting.
Coaching and supporting team members and interns in their professional development.

Main managerial responsibilities

Cascade company  strategies, targets, and priorities down to employees and contribute to identification of Company strategies and priorities
To plan group’s budget and headcount parallel to department, company and company short and long term strategies, priorities and targets to realize department activities and hire right people in the right time
Identify group targets in line with department targets, strategies and priorities and individual targets of employees in line with group targets with the participation of the group team and coordinate the implementation of job targets
Create control mechanisms
Measure, reward and disciplinary punish the performance toward  Company Policies and Values, as well as determine development areas of employee and plan relevant development activities 
Plan development activities on determining employees’ development areas
Provide workload distribution and accurate job designs in parallel with company strategy, individual competencies and targets of employees
Identify employee grades and adjust salaries according to the performance results and as required by internal procedures
Suggest structural changes within group when necessary to provide effective execution of work and business targets in line with department and company targets, strategies and priorities
Execute group activities in consistent with internal procedures existing in company, confidentiality policy and government legislation
Improve all existing internal systems when necessary
Execute line manager’s verbal and written instructions to ensure fulfillment of work duties
Keeping coordination with the other departments and groups and build relations between top management of the company and group employees

Deadline for applications submitting – 05.03.2013
The applications should be submitted to:  [email protected]
Applications without the subject Media Buying Managerwill not be considered

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