Position: Content Specialist
Employment type: Full-time
Required work experience: from 1 to 3 years
Job location: Azerbaijan / Baku
Education: Bachelor
Responsibilities:
• Develop content strategy aligned with short-term and long-term marketing targets;
• Collaborate with marketing and design teams to plan and develop site content, style and layout;
• Create and publish engaging content;
• Edit, proofread and improve writers’ posts;
• Liaise with content writers to ensure brand consistency;
• Optimize content according to SEO;
• Use content management systems to analyze website traffic and user engagement metrics;
• Manage content distribution to online channels and social media platforms to increase web traffic;
• Develop an editorial calendar and ensure content team is on board;
• Ensure compliance with law (e.g. copyright and data protection);
• Stay up-to-date with developments and generate new ideas to draw audience attention.
Requirements:
• A bachelor’s degree in Journalism, Marketing or relevant field;
• Proven work experience as a Content Specialist;
• Hands on experience with MS Office and WordPress;
• Basic technical knowledge of HTML and web publishing;
• Knowledge of SEO and web traffic metrics;
• Familiarity with social media;
• Excellent writing skills in English and Russian;
• Attention to details;
• Good organizational and time-management skills
To apply for this vacancy, kindly follow the link below: http://hr.gilanholding.com/v/4653#