Digital Marketing Specialist

  • Engin
  • Elanın qoyulma tarixi: 12.04.2016
    Vakansiyaya müraciət tarixi bitmişdir.

İşin təsviri

Job Title: Digital Marketing Specialist

Location: Head Office

Department: External Relations

Reports to: Head of External Relations

Subordinate: No

Summary:
 
This role requires an in depth knowledge of Engin products and market goals. Proficiency in graphics, web advertising, social media and web development is a must. Familiarity with a wide range of field practices, concepts, and procedures. Marketing specialists rely on judgment in planning and experience to accomplish identified goals.

Works with:

Inside of company:

IT
Trade Marketing 

Outside of company:

All Parties

Requirements:

• Education: High education
• Experience: A minimum of 2 years related experience
• Language: Azeri, Russian (Fluent),  English (Intermediate)
• Deep understanding of digital marketing and digital production.
• Proven experience delivering effective and innovative digital campaigns.
• Proven experience delivering a variety of digital assets, including rich media online ads, micro sites, and social media applications.
• Experience managing successful social media campaigns, and a solid understanding of social marketing.
• Solid understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret data.
• Must be able to work under constant deadline pressure and manage multiple projects across multiple lines of business.
• Strong management skills, excellent oral and written communication skills.
• Experience delivering digital campaigns for mainstream products and services
• Proficient with Adobe Photoshop, Illustrator, InDesign, Framemaker, DreamWeaver, HTML, HTML 5, CSS

Job Description:

• Developing, managing and designing layouts of communications such as presentations, newsletters, event support materials, research papers, and brochures.
• Planning, development and execution of national digital programs and campaigns, including online advertising, web site strategy and design, social media, mobile, and deliverables.
• Interfacing with marketing communications functions, as well as PR, events, retail and business product marketing teams.
• Leading ongoing management of digital touch points, including engin.az (home page and top level sections), social networking landing pages, and mobile.
• Managing digital agency relationships, day-to-day production, as well as campaign budgets and schedules.
• Owning and maintaining site analytics, metrics, and campaign reporting.
• In depth knowledge of SEO and ad words programs.
• Presenting recommendations to Director of Trade Marketing and Communications.
• Developing and coordinating multimedia packages.
• Candidate must have a strong understanding of UI, cross-browser compatibility, general web functions and standards.
• General understanding of Web Applications and programming languages such as HTML, CSS, JavaScript, JQuery and API's.
• Functional knowledge or design experience with Web Services is needed
• Strong grasp of security principles and how they apply to E-Commerce applications.

Deadline for CV submission until 14.05.2016.

Please indicate the name of the position  “Digital Marketing Specialist” in the subject line of the application e-mail and send it to: [email protected]

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