Brand Manager (Beauty and Personal Care Brands)

İşin təsviri

We are looking for an efficient and motivated Brand Manager who will be responsible for portfolio of beauty and personal care brands for a chain of perfumery and cosmetics stores. The successful candidate will be responsible for ensuring the achievement of forecasted turnover with given criteria of profitability, stock efficiency and brand awareness.

Key Responsibilities:

• Plan and execute brand and marketing strategies for assigned brands to provide sales, profitability, and market share and overall achievement of commercial targets of chain of shops
• Develop and manage the brands’ budget, including sales and purchases forecasting, pricing strategy, stock efficiency and promotional activities in line with the strategic goals of organization and financial planning requirements.
• Maintain relationships with both local and international suppliers to meet commercial goals and ensure timely product supply.
• Position brands effectively in the market to meets consumer needs and drive consumer interest to visit the shop.
• Analyze market trends, competitor activity, and consumer demands on a brand and retail level.
• Oversee product shipments following internal procedures and local laws.
• Develop and implement pricing strategies, including regular analysis of competitors' prices.
• Coordinate with marketing, digital marketing, and operations teams for promotional activities and brand awareness. When needed be personally involved in marketing events organization and communication with influencers.
• Collaborate with visual merchandising and retail operations for in-store brand presentation. When needed instruct sales team personally.
• Work with HR and operations to educate beauty advisors on brand communication and sales techniques. When needed provide trainings personally.
• Participate in cross-functional projects within the retail, marketing and commercial departments.
• Create regular performance reports for senior management, detailed brand analysis, sales trends, and competitor insights.

Additional:

• Be ready to travel, attend exhibitions and conferences if needed. Be ready to work in environment of highly competitive market

Requirements:

• At least 3 years of experience in a similar position in the retail / beauty & personal care industry.
• Degree in Business Management, Marketing or a related field.
• Proven experience in developing and executing brand and marketing strategies.
• Knowledge of local market, distribution, and marketing channels 
• Experience in the participation of development and implementation of new business strategies.
• Communication, negotiation, and interpersonal skills, with the ability to build strong relationships with vendors, suppliers, and internal teams.
• Strong analytical skills, with the ability to identify trends and make data-driven decisions.
• Knowledge of English, Russian and Azerbaijani languages.

We offer:

• The opportunity to work in a dynamic and growing company.
• Competitive salary and bonus package.
• The opportunity to work with a highly professional team.
• Employment according to Azerbaijani legislation.
• Work schedule 5/2, 9:00 -18:00

If you meet the above requirements and are passionate about developing and managing successful brands in perfumery and cosmetics shops, we encourage you to apply for this exciting opportunity.

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