Retail Manager

İşin təsviri

JOB TITLE:  Retail Manager

REPORTS TO:  Area Manager

DEPARTMENT:  Commercial

ESSENTIAL DUTIES & RESPONSIBILITIES:

A.  SALES GENERATION
 Set daily, weekly and monthly targets with Retail Supervisors and implement SMART action steps.
 Drive daily, sales staff to achieve and exceed monthly sales targets.
 Manage the department discount and FOC/GWP policy.
 Make use of mall promotions and events to increase sales.
 Give regular feedback to Retail Supervisors and staff on daily and monthly targets.
 Set monthly SMART goals to improve underperforming areas, products, brands, and staff.
 Manage showroom events and promotions.
 Ensure daily power talks to all staff – by self and by Retail Supervisors.
 Measure category sales contributions, basket value, sales per sq m.
 Initiate own ideas to improve the sales.
 Identify relocation of brands, counters, products, categories.
 Set targets for cross selling and sell up (average basket value).
 Complete the daily, weekly and monthly retail outlet checklists.
 Incentivise good performance.

B. CUSTOMER SERVICE
 Ensure that all staff implements the Paris Gallery customer service standards.
 Keep all promises made to customers.
 Refer back to customers within 24 hours of query.
 Manage CSS and get daily feedback regarding customer related issues.
 Ensure regular follow up on all customer repair issues (watches/accessories/sunglasses).
 Ensure all customers are escorted to the cash desk on closing the sale.
 Ensure adherence to PG procedure document.
 Ensure each and every customer is will serve, satisfied and closing the sales is done efficiently.

C. PROMOTIONS AND EVENTS
 Explain the mechanics of promotions and events to staff.
 Ensure staff, including cashiers, explains promotions to customers.
 Order promotional stock in advance where applicable.
 Manage departmental merchandise and displays in conjunction with the Retail Supervisors paying close attention to window displays.
 Set sales targets in conjunction with Retail Supervisors and monitor progress.
 Supervise visual merchandise implementation prior to promotional activities and/or events and ensure adherence to standards.

D. MERCHANDISE PRESENTATION & HOUSEKEEPING
 Complete the merchandising checklist.
 Display all merchandise according to company standards and guidance.
 Display of new lines timeously.
 Monitor the company housekeeping standards at all times.
 Ensure all housekeeping duties are done on an ongoing basis.
 Review in-store and window displays on a daily basis.
 Check all relevant signage and positioning.
 Inspect housekeeping and merchandising daily.
 Ensure the whole shop is clean and tidy at all times.
 Maximize hot spots.
 Evaluate brand positioning in relation to sales contribution.

E. STAFF MANAGEMENT
 Ensure that staff is well groomed according to company policy motivate and inspire the team to achieve company goals and objectives.
 Coach Retail Supervisors to set goals to improve their performance.
 Proactively manage succession planning.
 Use the disciplinary procedure in consultation with the Area Manager.
 Ensure performance management with all staff.
 Plan annual staff leave, days off and shift schedules.
 Identify manpower requirements and mix.
 Conduct staff meetings monthly and supervisor meetings weekly and follow up on all action steps  - ensure achievement of set agreed action steps.
 Adhere to company policies and procedures.
 Ensure that all communications are strictly executed according to the correct line management structure.
 Maximize available resources.
 Conduct interviews for new staff and refer them to Area Manager.
 Finalize staff issues so as to minimise the need to refer matters to Head office or the Area Manager.

F. TRAINING AND DEVELOPMENT
 Ensure that new staff are welcomed and issue JD to be signed of within 30 days.
 Ensure new staff is trained on showroom operations and policies.
 Identify poor performing staff and give them on-the-job-coaching or take disciplinary action where appropriate – maintain adequate documentation.
 Identify and develop second in charge.
 Attend training and developmental courses.

G. STOCK MANAGEMENT
 Ensure top selling lines are in stock in consultation with Retail Supervisors. 
 Plan how to move slow selling stock in consultation with Retail Supervisors.
 Inform Brand Manager and/or planners of any stock related issues.
 Ensure stocks transfers in and out are done within 48 hours.
 Accept return of goods in original condition and with proof of purchase.
 Manage damages and breakages.
 Monitor stock delivery and acceptance procedures.
 Ensure daily stock take is done accurately.
 Manage ideal stock levels and forward cover.
 Make use of testers and samples for appropriate purpose.

H. SUPPLIER LIAISON
 Maintain professional relationships with all suppliers.
 Ensure consistent communication with suppliers.
 Satisfy supplier requests timorously in coordination with Area Manager and Brand Manager.
 Ensure all suppliers, GWPs, FOCs, testers and all promotional offers are not being misused.
 Manage and monitor beauty assistant’s schedules.
 Ensure all company sales information are dealt with strict confidentiality.

I. MARKET AWARENESS
 Gather market intelligence regarding competitor’s prices, products and promotions and inform the section supervisors and management.

J.  EXPENSE MANAGEMENT
 Manage controllable showroom expenses.
 Manage staff turnover through positive performance management.
 Analyze monthly P & L report and action queries and out of line areas.
 Set SMART goals where applicable.

QUALIFICATIONS

University degree in business/ commerce/ marketing or sales + A Diploma in Management Studies; A Postgraduate qualification preferred.

EXPERIENCE

At least 5 years experience in retail business s/r related

KNOWLEDGE

 Knowledge of retail sales management principles and exposure to the FMCG, fashion accessories, healthcare, beauty care industry.
 Knowledge of customer service standards and procedures.
 Knowledge of marketing principles, promotions and events management.
 Knowledge of retail advertising, sales promotion and/or visual merchandising techniques.
 Knowledge of supplies, equipment, and/or services ordering and inventory control.
 Knowledge of procurement rules and regulations.
 Knowledge of retail floor merchandising and stock control procedures.
 Knowledge of purchase orders and related accounts payable documentation.
 Knowledge of budgeting cost estimating, and fiscal management principles and procedures.
 Knowledge of human resources management principles
 Knowledge of English language.

Computer skills 

Mid user level in MS-Office and windows operating system
Skill in the use of personal computers and related software applications.

E-mail: [email protected]

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