Hard Rock Café
Our History
Some companies have a history that stays firmly in the past. We're fortunate to have a legacy that permeates our present like a classic song, not with nostalgia, but as the reminder of a timeless foundation and simple beginnings. When you consider we have hundreds of unique locations, which include restaurants, hotels, casinos and live music venues, around the world, it’s hard to believe that it all started so innocently: the search for a good burger.
Hard Rock and the Seminole Tribe of Florida: the perfect marriage of two kindred spirits. Hard Rock's philosophy has always been based on strong values, including the importance of being authentic and independent and a shared service for preserving our wildlife and protecting the planet. Building on its rich heritage of courageous and groundbreaking achievements, the Seminole Tribe of Florida acquired the Hard Rock brand in 2007 and is now poised to expand its horizon even further, to all corners of the globe.
Known as the “Unconquered” Seminole Tribe of Florida, because the Tribe never signed a peace treaty with the U.S. Government, the Seminoles are one of the most admired and successful Indian Tribes in North America. The Tribe’s seven casinos, including the Seminole Hard Rock Hotels and Casinos in Tampa and Hollywood, Fla., are among the most financially profitable casinos in the world. The Tribe also owns Hard Rock International, with venues in 76 countries, including 183 cafes, 31 hotels and 12 casinos. More than 4,200 members of the Seminole Tribe live on and off reservations in many parts of Florida. Today’s Seminoles are often entrepreneurs and college graduates, including many who work in tribal economic enterprises or in tribal government.